The visual language we created for Robeco combines a wireframe view of the world, populated by real people. These two distinct yet complementary visual elements perfectly encapsulate Robeco’s cautious, analytical approach and the human, emotional benefits of their pioneering investments. The striking visuals are created using CGI digital-first animations and live-action filming, which are then repurposed to provide an integrated communications toolkit for print, digital, social and content.
As seen in the detail images above, this was an extremely complex piece of retouching, which was created using Adobe Photoshop.
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